What are the key drivers for investing in a CRM? This article looks at three of the most obvious Signs It’s Time To Invest In CRM. There are multiple others, but these are probably the most obvious. Signs It’s Time To Invest In CRM There are many reasons why organization wouldn’t invest in customer relationship …
Sales qualification is all about gathering all the necessary insights to make a good judgment. That judgement will determine if, as a business you bid or do not bid. It will also ensure that you have the best possible opportunity at being successful in your bid. In sales, there are no medals for second place. …
Once a business clearly understanding why a CRM is needed, critical to a successful implementation is clearly defining CRM requirements. Outlined below are 6 steps that are important in defining CRM requirements. Defining CRM Requirements and Integration How far down into your company’s existing systems will your CRM solution integrate? Will it be a departmental …
Finding great sales talent isn’t hard. The real challenge is retaining great sales talent. Assuming you have a good company culture, you’re respected in your industry, and your leadership team has a vision your employees can believe in, then you’re already in a good starting position. Here are 5 simple things you can do that …
Recently I came across Holden’s Four Stage Model of Sales Proficiency. As a model it represents everything that I knew but was never able to articulate regarding sales performance. It provides a framework for us sales professionals to benchmark our own sales proficiency and provides a path for future selling. I hope you enjoy the …
Customer experience management (CEM) is the collection of processes a company uses to track, oversee and organize every interaction between a customer and the organization throughout the customer lifecycle. So is Customer Experience Management (CEM) just a new term used to sell re-packaged Customer Relationship Management (CRM) software? WHAT IS Customer Experience Management and how …
The first step on selecting a CRM solution starts within the business. It relates to understanding why my business needs CRM and how it can help the business gain competitive advantage. I have broken the process of choosing a CRM solution into two stages. This week’s blog will consider this first step. The following blog …
If you are a small business owner, you know how important your customer relationships are to success. The idea of a CRM (customer relationship management) system is certainly easy to agree with. Nonetheless, it can feel like a big leap. What are the signs you are ready for a CRM system? Detailed below are 23 …
Today’s small to medium businesses, (SMEs) face continuing challenges. These challenges include winning more business, shortening the buying cycle, providing quality products and services at competitive market rates, and keeping cash flowing. To do this, management and owners need visibility of all areas of their business like never before. This is why CRM is critical …
Calculating your lead generation numbers Calculating your lead generation numbers is a really important element of successfully achieving your annual sales quota. If you do not understand the total number of leads needed to achieve quota, then you are unlikely to achieve what has been set out for you at the start of the sales …
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